Showing posts with label marketing. Show all posts
Showing posts with label marketing. Show all posts

Saturday, October 30, 2010

Premiere for the textile editors at imm cologne in January 2011

Left photo - Kinnasand collection 2010
The international furnishing show imm cologne is the new fair platform for the premium textile editors in Germany.
The decision has been made: the textile brands Création Baumann, Christian Fischbacher, Kinnasand, Nya Nordiska, Sahco, Zimmer + Rohde and JAB Anstoetz with Chivasso and Wellmann will stand side-by-side once again at a German trade fair in January 2011, exhibiting together for the very first time at the imm cologne.
Intensive dialogues with different German fair locations led the majority of textile editors to make a long-term commitment to Cologne.
The persuasive factors in the end were the pioneering exhibition concept PURE TEXTILE, the target group orientation and relevance for the future, the brand environment and the fair’s premium marketing strategy.
The participation of the textiles editors at imm cologne is planned for every two years on a long-term basis.

>> related article: domestic-ponds


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SICI 2010, INTERNATIONAL INTEGRAL KITCHEN EXHIBITION

Organised by IFEMA and promoted by AMC, SICI staged its sixth edition between 5th and 8th October 2010 at FERIA DE MADRID. For the first time, this event coincided with the staging of CONSTRUTEC, the Building Exhibition, with a view to generating a sense of synergy and creating a highly dynamic and attractive presentational showcase for professional groups targeted by both fairs.

Exports


France, Portugal, Morocco and United Kingdom are the main Spain’s kitchen furniture purchasers in the first half of the year 2010. France, whose kitchen furniture purchases from Spain amounted to 30.251.6 thousands of euros, stands out as the top Spanish furniture importer (65,1%). On the whole, it should be pointed out that Spanish kitchen furniture sales have shown an upward trend during 2010 first half of the year. Except for Morocco, the main markets are EU countries, such as France, Portugal, United Kingdom and Germany. However, countries like the United States (31,9%), United Arab Emirates (2011,2%) and Switzerland (145,9%) have experienced a big increase of their Spain’s purchases if compared to previous year for the same period. It is important to emphasize that exports to Germany, the main kitchen manufacturer in Europe, have also recorded an encouraging increase (78,8%). On the other hand, exports to Mexico (-38,1%), Austria (-17,4%), Greece (-40%), Poland (-22,8%), Bulgaria (-20,5%) and Estonia (-11,9%) have registered a significant decline.



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